Swiss Bull Market as Tourist Attraction

 

Every year in the first week in September, in the charming lakeside Swiss city of Zug near Zürich, farmers from all over Switzerland bring around 250 enormous bulls of the Swiss Brown breed to market (see free pictures below). This fascinating spectacle (Stierenmarkt) has become a tourist attraction in its own right, and now attracts about 10,000 visitors to the town.

The organisers have responded by putting on other events such as piglet racing and a petting zoo for children, alongside other entertainments such as folk music and numerous stalls. While you can’t touch a bull for safety reasons, children are able to stroke calves, sheep and goats, and free pony rides are available.

But the bulls remain the primary attraction, and it’s amazing to see so many powerful animals in an urban situation. Some of them weigh as much as 1,200 kilos, and they can be dangerous so need handling carefully by people who know what they are doing. You can also enjoy the auction from a safe distance, and see how the farmers in traditional costume compare their skill at breeding a champion. You can get a good idea of what this festival is like from my photos below. 

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